Millicom’s e-commerce business team is taking new products and services to millions of new customers and to different markets that fall outside our mobile telecommunications footprint. We are more convinced than ever about the potential for online services in Latin America to grow strongly and leapfrog traditional retail.
Latin America’s largest e-commerce market continues to grow, with 2012 sales at 17 billion US dollars and projected to rise to 29 billion Us dollars by 2017.
More than 40 million Brazilians shop online, and average time spent on the internet far exceeds the global average. Household appliances, fashion and accessories are the leading product categories.
Brazil’s rising middle class has largely contributed to the booming e-commerce industry, yet an ever-increasing percentage of lower income Brazilians are turning to online shopping, helped by popular price-comparison websites.
Online retailers have become adept at mobile site and app interfaces, contributing to a strong surge of mobile commerce.
Optimism around Brazil’s e-commerce industry has been boosted by the upcoming 2014 World Cup and 2016 Summer Olympics. Businesses are looking forward to investments in general ground and air transportation infrastructures, to lower logistics costs and increase sales.
The marketplace where creative entrepreneurs pitch their products.
Online hotel and travel site for the best deals and perfect hotel.
The easiest, best-priced way to book safe cabs online and travel.
The food ordering service delivered to your door.
Clothes and accessories for all sports and outdoor activities.
The easiest way for parents to shop for their young children.
Graphics, marketing, templates and print materials.