Millicom’s e-commerce business team is taking new products and services to millions of new customers and to different markets that fall outside our mobile telecommunications footprint. We are more convinced than ever about the potential for online services in Africa to grow strongly and leapfrog traditional retail.
Internet penetration is low in this West African nation of 20 million people, with only two per cent of the population reported to be active online. In contrast, Ivory Coast’s telephone network is well-developed, with about 80 per cent penetration in mobile usage.
The transition to smartphones will help increase future accessibility and promote a larger user base for e-Commerce.
Ivory Coast is the largest economy in the West African Economic and Monetary Union and the fourth-largest exporter of goods in sub-Saharan Africa.
In 2013 our online partnerships Hellofood and Jumia were introduced to Ivory Coast, and we sucessfully launched Kaymu, the online marketplace, in January 2014.
The food ordering service delivered to your door.
The first African company to win Best New Retail Launch 2013.
Buyer or seller? Look out for great fixed or auction price deals.
The motor showroom for buying / selling cars, motorcycles and trucks.
Online hotel and traval site for the best deals and perfect hotel.
Real estate for property leaseholders, buyers and sellers.